Schindler Consulting offers a wide range of online marketing services tailored to the immigration industry. The main marketing platform we use is a leader of the digital marketing industry – Facebook.

What is online marketing

Online marketing is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to prospective clients

Standard Pre-Marketing Services

To promote your services and your company online, there are a few mandatory steps for Facebook and Google.

Mandatory Facebook Marketing Setup

  1. Setup of the Facebook Business page (if you don’t have one)
  2. Setup of a Facebook Ads Manager account
  3. Setup of Pixel

Every successful company must have a Facebook Business page to promote your business. Facebook Ads manager is required to create ads and advertise your services. A pixel is an analytical tool that collects data and helps you track conversions from Facebook ads optimize the marketing campaign, build targeted audiences for future ads, and remarket to people who have already interacted with your website.
The cost of the setup is $150.00 CAD

Mandatory Google Analytics Setup

  1. Setup of Google Tag Manager
  2. Setup of Google Analytics
  3. Setup of Google Ads

Google Tag Manager allows you to manage and deploy marketing tags on your website without having to modify the code. Information from your website is shared with another data source through Google Tag Manager. Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and allows multiple marketing opportunities. Google Ads allows businesses to create a personal cabinet for managing personal ads on Google. The cost of the setup is $200.00 CAD

Facebook Marketing Services

Would you like to use the power of Facebook to get more clients via social media? Marketing on Facebook is all about targeting. We have analyzed the patterns of behaviour of prospective immigrants to Canada. Information is their first driver when they look for advice from a specialist. In order to increase the chance of hiring you to become their representative, we can help you with the proper content and make Facebook show your content and ads to those who will most likely approach you for services!

How does it work?

The costs for digital marketing consists of advertising budget and marketer fee. We charge our fee for the setup of every marketing campaign plus 20% of the advertising budget. For example, if the setup costs $50 CAD, and your budget is $500 CAD, you will pay $500 CAD to Facebook and $150 CAD to our company (setup costs + 20% that are equal to $100 CAD from the total budget of 500 $CAD).

Engagement Campaigns

Facebook marketing platform allows you to increase the engagement of Facebook users with your business page. This campaign will bring you more Page likes and in that way will enlarge your brand awareness.

  • You can get up to 400-800 page likes for every $100 CAD you spend
  • The cost of the campaign setup is $50 CAD + 20% of the marketing budget
  • Recommended duration of the campaign 5-7 days
  • One campaign includes one ad

Traffic Campaigns

Traffic campaign helps Facebook users to visit your website. This campaign works effectively with a selected landing page on your corporate website. It may help you to convert your visitors into leads.

  • You can get up to 400-600 visitors for every $100 CAD you spend
  • The cost of the campaign setup is $50 CAD + 20% of the marketing budget
  • Recommended duration of the campaign 5-7 days
  • One campaign includes one ad

Content Marketing

The key to your Facebook promotion is content! Our marketing team will take care of your Facebook business page by publishing interesting posts to attracts your readers.

The packages may include posts about your services or posts about the relevant immigration news. Every post will lead to your website. You can choose the number of service posts or news in your package.

  • $150 per month – 10 posts
  • $200 per month – 15 posts
  • $250 per month – 20 posts
  • $300 per month – 25 posts

NOTE: We will need to set up your credit card as a mean of payment for ads on Facebook!

Google Marketing Services

Google Marketing includes Google Paid Ads, SEO and PPC.

What is the purpose of Google Marketing

The main goal of Google Marketing is a lead generation that allows you to be recognized by your prospective clients they search on Google for the immigration to Canada services as well as other listings you can offer for those who want to visit, study or work in Canada. Many immigration consultants have successfully boosted their website traffic thanks to Google. We have developed a marketing strategy that will boost your search results ranking instantly! Google allows to effectively compete with other companies, target clients, and maximize your revenue using your website.

How does it work?

Our Marketing department will conduct an online market analysis for you to determine what is your targeted audience to maximize your market dominance and be more competitive. We can design a Google marketing campaign that will develop your business model, define the objectives, and implement your efforts into qualitative leads. We chose specific landing pages of your website that we can use for your ads to attract new clients.

How do we help you?

Our marketing team understands the world of immigration consultancy. Based on our knowledge and experience we can create, manage, and optimize your Google Marketing campaigns from the beginning to the end. Setting up and maintaining any marketing campaign is both time-consuming and challenging. It requires being updated on search engine developments and current immigration policy trends. This is why it is very important to know what you’re doing and why many RCICs chose to hire our specialists.

What are the costs?

The cost of Google advertising campaigns depends on your objectives and your budget. The more you can spend on marketing, the better results you can achieve. We offer Google Ads, Organic SEO, Local SEO, PPC and more!

  • The minimum marketing budget for the Google campaign is $500 CAD.
  • For Google Ads, our fees include a $150 setup fee and a 30% management fee from the total budget.

The higher is your budget for Google Ads, the more negotiable is the management fee!

We offer the following SEO packages:

  • 6 keywords per $500/month
  • 12 keywords per $1000/month
  • 18 keywords per $1500/month
  • 24 keywords per $2000/month
  • and more…

Be advised that we also offer free web and SEO analysis. So whether you run a campaign now or are looking to run a campaign, you can consult with our experts for free!

Should you have more questions, we will provide you with the details at any moment.

Are you ready to boost your business with our marketing services? Contact us to set up your online marketing campaign!