Information is a key commodity in the digital era! This is true for the Immigration Consulting industry as it is the very basis of the services you provide. The clients pay for your knowledge of Canadian legislation and immigration regulations. Dozens of immigration programs, streams, and pathways change all the time. Therefore, to compete in the market and to be better than others you must always be updated. To ensure that, we designed the Immigration News Digest.
During the whole history of humankind, information had a core value. In the 21st century, the amount of information humanity produce has increased dramatically! Every two days we create as much information as we did during the last two millennia! Clients can literally sink into this information flow. The worst is that 75% of the content is useless. Is it possible to escape this information flood? Yes!
What is target information monitoring?
This is how information monitoring was invented. Monitoring of the relevant information is a skill that allows professionals to catch the relevant info, analyze it and provide a laconic advisory. This is the approach of Schindler Consulting to create the Immigration News Digest.
Many other industries have developed similar services to stay updated about all recent developments in their professional fields. Now it is a turn for the Regulated Canadian Immigration Consults! We provide RCICs only with relevant data saving your time and keeping you updated.
How to Convince Potential Clients to Choose Your Company?
The answer is very simple – information is key to success! When a potential client is looking for an immigration service provider, he/she will look for the most trusted, reputable, and informed immigration consultant. If your website and social media become a client’s main source of information about immigration, the chances of choosing your company will increase. In addition, you and your employees will always be informed of the current procedures, regulations, and changes.
What Materials Do We Monitor?
Our crew monitors all Express Entry and Provincial Nominee Program invitation round results. In addition, we look for all new immigration Regulations and Program delivery updates. We read all publications on the official websites and social media accounts of major Federal and Provincial immigration authorities, including IRCC, ESDC, IRB, CBSA, etc. We analyze publications by Statistics Canada and official data from the Open Government portal. Our team follows public accounts of the key decision-makers and major Canadian leaders of the industry, as well as leading Canadian media outlets and Canadian ethnic media publications.
How Does It Work?
Every morning and evening, our team monitors a list of over one hundred online web pages with a single purpose to identify and collect all information a Regulated Canadian Immigration Consultant may find useful and helpful. At the end of the day, we analyze the whole information flow and select 3-4 items that are the most important and include them in the next day’s issue of our Immigration News Digest. Our clients are authorized to use the digest for marketing and can post its items on their social media and in that way to offer their prospective clients a very informative newsfeed!
- The digest will always keep you updated about all recent industry developments and all relevant news.
- Our Digest will help you to convert your social media feed into the immigration hub about Immigration to Canada.
- It will increase the number of your followers and readers by providing high-quality content on immigration.
- You can translate it to address your targeted audience abroad.
Our Digest is the Most Affordable News Content Marketing Tool
Content Marketing is focused on creating, publishing, and distributing content for a targeted audience. Big companies hire marketing professionals to create content and they pay Social Media Marketers for paid ads. However, small businesses usually cannot afford to pay thousands of dollars every month.
Our immigration news digest can fill the content marketing function for your business! Every daily issue of the digest consists of 2-4 news items. Each item consists of 100-150 words. It is also written in a ‘Facebook format’, having three important parts: Title, Advisory, and Hashtags.
The title informs on the main topic of the news. The advisory is the laconic review of the news we reported, or in other words, it informs the reader what exactly happened and what consequences it may have. Finally, the hashtags are the keywords related to the news item.
What are the costs?
Check our social media as we regularly offer discounts for new subscribers!
Some clients ask us why is it so expensive. Well, here is the explanation. Almost all the sources we monitor are open sources. Therefore, everyone can monitor the news if he or she has time for that. It takes 60-90 minutes a day to check all the news and prepare similar content.
However, your time is valuable and there is no point to waste it! Your main goal is not to search for news but to consult a client and prepare the application package. It is better to spend your time filling out the Express Entry or provincial EOI profile of your client. The average cost of one hour of work for the RCIC is $100-150 CAD.
Many can say, “Well, I can delegate this to my employees and they can monitor the news“. Sure thing! But how much time your assistants may spend on this task? The approximate calculation of the compensation for the digest preparation is $70-105 per week (5-7.5 hrs per week). Subsequently, the total cost can reach $280-420 per month. In addition, there might be time required to check the accuracy of the content they have gathered. Here we go! You will easily reach the monthly cost of $500 if you delegate this task to your employees.
That’s how the flat fee of $200 emerged which is a fair price for our work to create the digest.
What are the terms of service?
Did you know we also launched the Immigration Statistics Digest?
Schindler Consulting is proud to present a new content marketing service for Regulated Canadian Immigration Consultants (RCICs)! Please meet the Immigration Statistics Digest, the add-on to the Immigration News Digest. The new product is a Statistical Content Marketing tool to empower your digital presence! If you are our client for Immigration News Digest, you can get a 50% discount for Immigration Statistics Digest!